Villanova Athletics Teams Up with Future Standard in New Partnership
Villanova Athletics and Future Standard forge a new multiyear alliance, promising enhanced opportunities for student-athletes and community engagement.
Announcing a Strategic Partnership
Future Standard, a major player in the alternative asset management industry with $94 billion in assets, has officially entered into a multiyear partnership with Villanova Athletics. This collaboration marks a significant milestone for both organizations, aiming to enhance opportunities for student-athletes and connect various professionals within the Villanova community.
New Opportunities for Engagement
As part of this partnership, Future Standard will serve as the Premier Partner, Official Jersey Patch Partner, and Exclusive Asset Management Sponsor of Villanova Athletics. Starting with the upcoming basketball season, their logo will adorn the uniforms of Villanova's varsity teams, making its debut at the highly anticipated 'Eternal City Tip-Off' against Notre Dame in Rome on November 1, 2026.
“Great partnerships leverage the strengths of both parties,” stated Edwin Conway, CEO of Future Standard. “Villanova's reputation for academic excellence and its active alumni network create unique opportunities for collaboration. We're committed to forging deeper connections through shared experiences and meaningful interactions.”
Focus on Professional Development
In an effort to foster student engagement, Future Standard and the Villanova School of Business will collaborate on various initiatives aimed at exposing students to career paths in financial services and asset management. This partnership enables networking opportunities, mentorship, and educational programs bridging the gap between students and professionals.
“At Villanova, we pride ourselves on excellence—both on the field and in the classroom,” remarked Eric Roedl, Vice President and Director of Athletics. “Partnering with Future Standard aligns with our goals of providing invaluable experiences for our student-athletes and contributing to their success beyond sports.”
Community Engagement
The partnership also emphasizes community impact. Future Standard and Villanova will jointly develop an annual program focused on addressing key issues in the Philadelphia area, showcasing both organizations’ dedication to creating value that extends beyond the university.
This new collaboration not only supports the growth trajectory of Future Standard but also strengthens its ties with one of the leading educational and athletic institutions in the country. It opens avenues for engaging with future talent while positively impacting the communities that both organizations serve.
About Future Standard and Villanova Athletics
Future Standard stands as a leading alternative asset manager with a proven track record in private equity, credit, real estate, and infrastructure. Founded over 30 years ago, the organization focuses on delivering growth for its clients.
Villanova University, known for its rich athletic history and commitment to academic achievement, fields 24 varsity sports and boasts more than 600 student-athletes. The Department of Athletics is keen on fostering excellence in all its athletes, both academically and competitively.
Facilitating Innovation through Playfly Sports
This partnership was brokered by Playfly Sports, which serves as the exclusive multimedia rights holder for Villanova Athletics, emphasizing their role in maximizing revenue and engagement opportunities within the sports ecosystem.